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Cities Competition, Place Marketing And Economic Development In South Europe: The Barcelona Case As Fdi Destination

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  • Theodore METAXAS

    (Department of Economics, University of Thessaly, 383 33 Volos, Greece)

Abstract

The aim of the article is to focus on the especially interesting area of South Europe and to present and points out the strategic development process, in one of the most representative examples of its successful implementation, which is the city of Barcelona. Barcelona, which in the last 20 years, managed to increase its competitiveness becoming one of the most attractive investment destinations on international level. The city?s economic dynamism, its strategic position in the South of Europe and a clearly-consolidated international projection have turned the economic area of Barcelona into an international platform of economic activities, a driving force behind development in Southern Europe, especially oriented towards new, emergent, competitive and international sectors with an uninterrupted growth of their foreign markets.

Suggested Citation

  • Theodore METAXAS, 2010. "Cities Competition, Place Marketing And Economic Development In South Europe: The Barcelona Case As Fdi Destination," Theoretical and Empirical Researches in Urban Management, Research Centre in Public Administration and Public Services, Bucharest, Romania, vol. 5(5(14)), pages 5-19, February.
    • Handle: RePEc:rom:terumm:v:5:y:2010:i:14:p:5-19
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    References listed on IDEAS

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    1. Luis Rubalcaba-Bermejo & Juan R. Cuadrado-Roura, 1995. "Urban Hierarchies and Territorial Competition in Europe: Exploring the Role of Fairs and Exhibitions," Urban Studies, Urban Studies Journal Limited, vol. 32(2), pages 379-400, March.
    2. Juan Cuadrado-Roura & Luis Rubalcaba-Bermejo, 1998. "Specialization and Competition amongst European Cities: A New Approach through Fair and Exhibition Activities," Regional Studies, Taylor & Francis Journals, vol. 32(2), pages 133-147.
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    Citations

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    Cited by:

    1. Avgi Vassi & Konstantina Siountri & Kalliopi Papadaki & Alkistis Iliadi & Anna Ypsilanti & Efthimios Bakogiannis, 2022. "The Greek Urban Policy Reform through the Local Urban Plans (LUPs) and the Special Urban Plans (SUPs), Funded by Recovery and Resilience Facility (RRF)," Land, MDPI, vol. 11(8), pages 1-22, August.
    2. Gavriilidis, Gaby & Metaxas, Theodore, 2017. "Strategic planning and city/regional development: Review, analysis, critique and applications for Greece," MPRA Paper 81131, University Library of Munich, Germany.
    3. Amalia BĂDIȚĂ, 2012. "Assessment Of Tourism Supply, Demand And Market Trends In Craiova City, Romania," Revista de turism - studii si cercetari in turism / Journal of tourism - studies and research in tourism, "Stefan cel Mare" University of Suceava, Romania, Faculty of Economics and Public Administration - Economy, Business Administration and Tourism Department., vol. 14(14), pages 34-40, December.
    4. Theodore Metaxas & Laura Juarez & Gaby Gavriilidis, 2021. "Planning and Marketing the City for Sustainability: The Madrid Nuevo Norte Project," Sustainability, MDPI, vol. 13(4), pages 1-22, February.
    5. Olga Rauhut Kompaniets & Daniel Rauhut, 2013. "Place Marketing And Rural Municipalities In Northern Sweden: A Content Analysis Of Municipal Homepages," Romanian Journal of Regional Science, Romanian Regional Science Association, vol. 7(2), pages 11-36, DECEMBER.

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    More about this item

    Keywords

    Cities competition; economic development; strategic planning; Barcelona.;
    All these keywords.

    JEL classification:

    • M31 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Marketing and Advertising - - - Marketing
    • R50 - Urban, Rural, Regional, Real Estate, and Transportation Economics - - Regional Government Analysis - - - General
    • R23 - Urban, Rural, Regional, Real Estate, and Transportation Economics - - Household Analysis - - - Regional Migration; Regional Labor Markets; Population

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