100 Years of Validity and Modernity of the Lectures Held at the Bucharest University of Economic Studies. Applied research – Virgil Madgearu’s Economic Discourse

The present paper was built around the discourse analysis of the opening lecture entitled «Introduction to the practical study of commercial and industrial enterprises» held by Professor Virgil Madgearu at the Academy of High Commercial and Industrial Studies on 25 January 1916. The aim of the paper is to demonstrate how topical and modern Professor Madgearu’s message is, as an illustration of how the high quality and professional commitment of the teaching staff at the Bucharest University of Economic Studies have persisted over time, resulting in the training of genuine specialists endowed with the appropiate theoretical and practical competences to respond to the requirements of the economic environment. The research methodology applied, based on critical discourse analysis, aims to highlight how the proposed outcomes were reached and to demonstrate that the teaching-learning process is understood as an on-going endeavour to develop and modernise, building on two inseparable, fundamental components: the scientific and the technical approach to each discipline. The conclusions reached by the present paper are that in spite of the 50 years of discontinuity in the economic paradigm, the Bucharest University of Economic Studies is the public institution which, for more than 100 years, has been dedicated to education and research to the benefit for and the training of the Romanian youth.