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Targeting Export Support to SMEs: Owners' International Experience as a Segmentation Basis

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  • Fischer, Eileen
  • Reuber, A Rebecca

Abstract

This paper addresses the issue of how export support programs can be effectively targeted to SMEs. This paper argues that the normally low awareness and usage of export support programs among SME owners can be countered by segmentation based on their level of export experience. The paper develops a theoretical rationale for this segmentation basis and develops hypotheses related to it. The hypotheses are tested, and largely supported, using data from Canadian SME exporters and pre-exporters. Results indicate that segmentation based on owners' level of export experience can be an effective supplement to current segmentation bases. Implications of the results for providers of export support services are discussed in the concluding section. Copyright 2003 by Kluwer Academic Publishers

Suggested Citation

  • Fischer, Eileen & Reuber, A Rebecca, 2003. "Targeting Export Support to SMEs: Owners' International Experience as a Segmentation Basis," Small Business Economics, Springer, vol. 20(1), pages 69-82, February.
  • Handle: RePEc:kap:sbusec:v:20:y:2003:i:1:p:69-82
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    Cited by:

    1. Stanislav Richter, . "Export Promotion Framework of the Czech Republic," Central European Business Review, University of Economics, Prague, vol. 0, pages 37-49.
    2. Oscar Malca & Jesús Peña-Vinces & Francisco J Acedo, 2020. "Export promotion programmes as export performance catalysts for SMEs: insights from an emerging economy," Small Business Economics, Springer, vol. 55(3), pages 831-851, October.
    3. Jiasi Fan, 2021. "Managerial Attention and Export Performance: A Comparison between mMNEs and Pure SME Exporters," SAGE Open, , vol. 11(3), pages 21582440211, September.
    4. Antonio Majocchi & Ulrike Mayrhofer & Joaquin Camps, 2010. "The choice between joint ventures and non equity-alliances: evidence from Italian firms," Post-Print halshs-00690216, HAL.
    5. Pedro Albarran & Raquel Carrasco & Adelheid Holl, 2013. "Domestic transport infrastructure and firms’ export market participation," Small Business Economics, Springer, vol. 40(4), pages 879-898, May.
    6. Flávia de Holanda Schmidt & Jorge Ferreira da Silva, 2015. "Export Assistance: A Literature Review And Challenges For Future Research," Discussion Papers 0191, Instituto de Pesquisa Econômica Aplicada - IPEA.
    7. Bertrand, Olivier & Betschinger, Marie-Ann & Brea-Solís, Humberto, 2022. "Export barriers for SMEs in emerging countries: A configurational approach," Journal of Business Research, Elsevier, vol. 149(C), pages 412-423.
    8. Glavas, Charmaine & Mathews, Shane, 2014. "How international entrepreneurship characteristics influence Internet capabilities for the international business processes of the firm," International Business Review, Elsevier, vol. 23(1), pages 228-245.
    9. Francesca Bartoli & Giovanni Ferri & Pierluigi Murro & Zeno Rotondi, 2014. "Bank support and export: evidence from small Italian firms," Small Business Economics, Springer, vol. 42(2), pages 245-264, February.
    10. Onuklu, Atilla & Hill, Theodore (TL) & Darendeli, Izzet S. & Genc, Omer F., 2021. "Poison or antidote: How subnational informal institutions exacerbate and ameliorate institutional voids," Journal of International Management, Elsevier, vol. 27(1).
    11. Stanislav Richter, 2015. "Export Promotion Framework of the Czech Republic," Central European Business Review, Prague University of Economics and Business, vol. 2015(1), pages 37-49.
    12. Paul, Justin & Parthasarathy, Sundar & Gupta, Parul, 2017. "Exporting challenges of SMEs: A review and future research agenda," Journal of World Business, Elsevier, vol. 52(3), pages 327-342.
    13. Jafari-Sadeghi, Vahid & Amoozad Mahdiraji, Hannan & Bresciani, Stefano & Pellicelli, Anna Claudia, 2021. "Context-specific micro-foundations and successful SME internationalisation in emerging markets: A mixed-method analysis of managerial resources and dynamic capabilities," Journal of Business Research, Elsevier, vol. 134(C), pages 352-364.
    14. Guoliang Frank Jiang & Jeffrey J. Reuer & Colette Southam & Paul W. Beamish, 2022. "The impact of initial public offerings on SMEs’ foreign investment decisions," Journal of International Business Studies, Palgrave Macmillan;Academy of International Business, vol. 53(5), pages 879-901, July.
    15. Sinkovics, Noemi & Reuber, A. Rebecca, 2021. "Beyond disciplinary silos: A systematic analysis of the migrant entrepreneurship literature," Journal of World Business, Elsevier, vol. 56(4).
    16. Daniel R Clark & Dan Li & Dean A Shepherd, 2018. "Country familiarity in the initial stage of foreign market selection," Journal of International Business Studies, Palgrave Macmillan;Academy of International Business, vol. 49(4), pages 442-472, May.
    17. Navarro-García, Antonio, 2016. "Drivers of export entrepreneurship," International Business Review, Elsevier, vol. 25(1), pages 244-254.
    18. Shih-Kuan Chiu & Fang-Yi Lo & Yuliana Susy, 2015. "Taiwanese Foreign Direct Investment in Southeast Asia: An Empirical Investigation of the OLI Framework," Journal of Economics and Management, College of Business, Feng Chia University, Taiwan, vol. 11(2), pages 127-141, July.
    19. Calabrese, Giuseppe Giulio & Manello, Alessandro, 2018. "Firm internationalization and performance: Evidence for designing policies," Journal of Policy Modeling, Elsevier, vol. 40(6), pages 1221-1242.
    20. Manuel Jose Oyson, 2020. "Compressed internationalisation: New internationalisation behaviour of small New Zealand firms," Journal of International Entrepreneurship, Springer, vol. 18(4), pages 444-472, December.
    21. Quy T. Vo & Tho V. Nguyen & Tin H. Ho & Hien T. T. Bui & Khoa N. A. Le, 2023. "Supportive Policies of Government as the Drivers of SMEs’ Export Performance: A Study in Ho Chi Minh City, Vietnam," SAGE Open, , vol. 13(4), pages 21582440231, November.

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