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Female Empowerment and Radical Empathy for the Sustainability of Creative Industries: The Case of K-Pop

Author

Listed:
  • Ingyu Oh

    (Faculty of Global Engagement, Kansai Gaidai University, Osaka 573-1001, Japan)

  • Kyeong-Jun Kim

    (Department of Urban Sociology, University of Seoul, Seoul 02592, Republic of Korea)

  • Chris Rowley

    (Kellogg College, Oxford University, Oxford OX2 6PN, UK
    Bayes School of Business, City, University of London, London EC1V 0HB, UK)

Abstract

Contrary to the critical understanding of the cultural and/or creative industry that unduly emphasizes demoralized commercial activities of profit-maximizing, accompanied by the concomitant destruction of individual self-realization, the 21st century perception of the industry highlights its potentials for both creativity and more importantly, sustainability. The global success of Korean pop music (K-pop) unlocks a new possibility for the creative industry in a postcolonial country, with a newly constructed value chain that strategically allows female empowerment through radical empathy, a concept that bridges social empathy among formerly oppressed groups with their new political opportunities of political struggles. Based on survey data and structural equation modeling, this paper empirically corroborates a theorized conceptual link between participation in the K-pop industry and the resulting radical empathy among female fans toward industrial sustainability.

Suggested Citation

  • Ingyu Oh & Kyeong-Jun Kim & Chris Rowley, 2023. "Female Empowerment and Radical Empathy for the Sustainability of Creative Industries: The Case of K-Pop," Sustainability, MDPI, vol. 15(4), pages 1-18, February.
    • Handle: RePEc:gam:jsusta:v:15:y:2023:i:4:p:3098-:d:1062071
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    References listed on IDEAS

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