Analysis of Factors Influencing Housing Prices in Mountain Cities Based on Multiscale Geographically Weighted Regression—Demonstrated in the Central Urban Area of Chongqing

By leveraging a multiscale geographically weighted regression (MGWR) model, this paper delves into the intricate factors that influence housing prices in the prototypical mountainous cityscape of Chongqing’s central urban area. The key findings are as follows: Firstly, the distribution of housing prices in the study region exhibits pronounced spatial heterogeneity, with the core area exhibiting a distinct “high-high” clustering pattern and manifesting characteristics of a multicenter group distribution. Secondly, the MGWR model effectively assigns an individual bandwidth to each feature quantity, allowing for a more nuanced portrayal of the varying influence scales exerted by diverse variables. Lastly, the study reveals that factors such as property cost, greening rate, building age, and proximity to rivers have a notable negative impact on housing prices, whereas, educational facilities exert a marked positive influence. Elevation, floor area ratio, and distance from the Central Business District (CBD) exhibit a more complex influence on housing prices.