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Models for the internationalization of the business: a diversity-based approach

Author

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  • Victor DANCIU

    (Academy of Economic Studies, Bucharest, Romania)

Abstract

Every time a company goes international, it could confront the complex conglomerate of various conditions and trends of the environment and its own status. This paper aims to propose a systematic analysis of different problems of the internationalization of the company and based on the results, it suggests a new solution. Various aspects of the internationalization are to be found in the numerous models included in the specialized literature. These models could be grouped in progressive models, contingency models and interactive models depending on the main criterion of each category. The results of this analysis represent reference points for those who are interested in the topic concerning the internationalization of the company because they offer solutions.

Suggested Citation

  • Victor DANCIU, 2012. "Models for the internationalization of the business: a diversity-based approach," Management & Marketing, Economic Publishing House, vol. 7(1), Spring.
  • Handle: RePEc:eph:journl:v:7:y:2012:i:1:n:3
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    Cited by:

    1. R. Malar MOZHI, & Alexandru Mircea Nedelea, 2017. "Internationalization of emerging markets multinationals: Strategies," EcoForum, "Stefan cel Mare" University of Suceava, Romania, Faculty of Economics and Public Administration - Economy, Business Administration and Tourism Department., vol. 6(3), pages 1-13, august.
    2. I Ketut Budarma & I Ketut Astawa & Cokorda Istri Sri Widhari & Ni Made Rai Erawati, 2020. "Competitive Advantage of Green Hospitality Business Practices in 5 Star Hotels in Bali," Technium Social Sciences Journal, Technium Science, vol. 13(1), pages 420-431, November.
    3. Elena-Madalina VATAMANESCU & Vlad-Andrei ALEXANDRU, 2014. "Economic and Risk Analyses for SMEs Internationalization Projects. A Preliminary Insight on the Rationale of Business Consulting Firms," Management Dynamics in the Knowledge Economy, College of Management, National University of Political Studies and Public Administration, vol. 2(4), pages 57-70, April.

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