IDEAS home Printed from https://ideas.repec.org/a/but/manage/v25y2017i1p168-175.html
   My bibliography  Save this article

Management And Creativity: The Honda Case

Author

Listed:
  • Sorin-George Toma

    (University of Bucharest, Faculty of Business and Administration, Romania)

  • Paul Marinescu

    (University of Bucharest, Faculty of Business and Administration, Romania)

Abstract

Management has become a subject of major interest in different domains such as political science, history, psychology, sociology or business for centuries and led to numerous researches. As a concept, science, discipline, philosophy and practice, management aims at achieving both efficiency and effectiveness. To survive and prosper in today’s highly competitive business world companies need to be managed in a creative way. The aims of the paper are to define the concepts of management and creativity, and to present the case of Honda, one of the most innovative companies around the world. The research is based on a case study.

Suggested Citation

  • Sorin-George Toma & Paul Marinescu, 2017. "Management And Creativity: The Honda Case," Manager Journal, Faculty of Business and Administration, University of Bucharest, vol. 25(1), pages 168-175, May.
    • Handle: RePEc:but:manage:v:25:y:2017:i:1:p:168-175
    as

    Download full text from publisher

    File URL: http://manager.faa.ro/download/931_m25_168_175.pdf
    Download Restriction: no
    File URL: http://manager.faa.ro/en/article/Management-And-Creativity-The-Honda-Case~931.html
    Download Restriction: no
    ---><---

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:but:manage:v:25:y:2017:i:1:p:168-175. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    We have no bibliographic references for this item. You can help adding them by using this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Cosmin Catalin Olteanu (email available below). General contact details of provider: https://edirc.repec.org/data/faaubro.html .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.