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Communication Theory in Business History

Author

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  • Schröter Harm G.

    (Prof. of Economic History, Department of Archaeology, History, Cultural Studies and Religion, Postboks 7805, 5020 Bergen, Norway)

Abstract

Several theories on communication are tested on trial to what extent they can provide additional insight in business history. All are focused on one known example, the relation between the dyestuff cartel and its Japanese competitors in the interwar period. Can theory extend the limits of our knowledge even in well known cases? While the classification of types of information transfer according to Chun Wei Choo provides only limited new insights, other theories provided interesting results. One is the creation of mutual trust, which helps to explain the - from an economic point of view - quite surprising longevity of the cartel. Another application provides reasons for the cartel’s largest strategic failure. Thus, communication theory can but need not provide deeper insights into business history.

Suggested Citation

  • Schröter Harm G., 2015. "Communication Theory in Business History," Jahrbuch für Wirtschaftsgeschichte / Economic History Yearbook, De Gruyter, vol. 56(1), pages 163-195, May.
    • Handle: RePEc:bpj:jbwige:v:56:y:2015:i:1:p:163-195:n:7
    DOI: 10.1515/jbwg-2015-0007
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