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Cereal Sales Soggy Despite Price Cuts and Reduced Couponing

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  • Price, Gregory

Abstract

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Suggested Citation

  • Price, Gregory, 2000. "Cereal Sales Soggy Despite Price Cuts and Reduced Couponing," Food Review/ National Food Review, United States Department of Agriculture, Economic Research Service, vol. 23(2), pages 1-8.
    • Handle: RePEc:ags:uersfr:205542
    DOI: 10.22004/ag.econ.205542
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    File URL: https://ageconsearch.umn.edu/record/205542/files/Food%20Review%20Vol.%2023%20Issue%202-4.pdf
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    Citations

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    Cited by:

    1. Price, Gregory K. & Connor, John M., 2002. "The Determinants Of Coupon Discounts For Breakfast Cereals," 2002 Annual meeting, July 28-31, Long Beach, CA 19838, American Agricultural Economics Association (New Name 2008: Agricultural and Applied Economics Association).
    2. Jones, Eugene, 2011. "Measuring Price Sensitivity Differences for Inner-City and Suburban Consumers: An Analysis of Breakfast Cereals with Supermarket Scanner Data," 2011 Annual Meeting, July 24-26, 2011, Pittsburgh, Pennsylvania 103892, Agricultural and Applied Economics Association.
    3. Young Hou & Dennis Yao, 2022. "Pushed into a crowd: Repositioning costs, resources, and competition in the RTE cereal industry," Strategic Management Journal, Wiley Blackwell, vol. 43(1), pages 3-29, January.

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