Vos, Janita F.J. Achterkamp, Marjolein C. (Groningen University)
Abstract
The starting point of the paper is that stakeholders fulfill an important role to stimulate sustainable innovation. The question is ?who are those stakeholders and what should be their role?? This paper describes an instrument, which enables identifying stakeholders and designating specific roles to those stakeholders. The instrument focuses on two key points, i.e. roles of involvement and phasing this involvement within an innovation process.
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Publisher Info
Paper provided by University of Groningen, Research Institute SOM (Systems, Organisations and Management) in its series Research Report with number
04B32.